When God Was a Woman
By Merlin Stone
Paperback. 320 pages
Here, archaeologically documented is the story of the religion of the Goddess. Known by many names, she reigned supreme in the Near and Middle East. How did the change in women's roles come about? By documenting the wholesale rewriting of myth and religious dogmans, Stone details an ancient conspiracy that laid the foundation for one of culture's greatest shams--the legend of Adam and fallen Eve.
Stone is IBM Professor of Marketing at SEMS and a leading expert on direct and relationship marketing, customer care, customer loyalty and customer information systems. He is a founder member of the Institute of Direct Marketing, a co-editor of the Journal of Financial Services Marketing and on the editorial advisory boards of the Journal of Database Marketing and the Journal of Interactive Marketing.